Search engine optimizer

10 ways to seo

2006-04-19T04:05:00.000-07:00

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10 Ways to Make Sure Your SEO Goes Out of its Way for You

By Michael Murray | Date Submitted: 06/17/05

Keywords: seo, sem, search engine marketing, search engine optimization, website promotion, online marketing

Summary: If companies are going to work with an SEO firm, they should keep these guidelines in mind if they would like to get the most out of their search engine optimization services. These tips will ensure better service and improve search engine rankings.

If they want to have success, companies should do everything they can to ensure that their SEO firm doesn’t provide lousy service. Here are 10 tips to keep in mind:

1. Be realistic. Don’t waste your time or the SEO firm’s expertise by arguing about broad search terms. Don’t say you want to be in the Top 10 for “e-commerce.” The SEO firm should ask: “E-commerce and what else? E-commerce consultants? Please be specific.”

2. Think long-term. If you can’t help yourself and you want broad search terms, such as “toys,” think through what it may take to pull that off. Variations on your favorite term may be best in the short term. If you start looking a year or two out, then make sure there aren’t site design, programming and link popularity flaws.

3. Be open with log files. Don’t shield log files from the SEO firm. Admit if your web analytics capability is poor. How can the SEO firm do a good job if your host company can’t provide decent statistics, such as the number of visitors from search engines and the actual search terms they use?

4. Change text. If an SEO firm wants to change text, give the consultant lots of room. If a graphic can be modified so the words appear as text, be open-minded about the change. Chances are, it won’t hurt the overall look of the web site. SEO professionals grit their teeth when clients say they want rankings and then resist change.

5. Don’t sit on recommendations. You may end up discouraging the SEO firm you’re paying if you hire them and then fail to review their suggestions.

6. Reply to e-mails, voicemails and other communications. If an SEO firm contacts you, especially for a scheduled meeting, make a point to return the e-mail or call. Really, it’s a good idea to be available for strategic conference calls.

7. Stick to the program. Don’t ask the SEO firm to optimize the web site and then expect them to provide Pay-Per-Click (PPC) guidance as well. If you can’t handle PPC on your own, pay the experts.

8. Keep statistics in perspective. With many search terms and engines, it’s always going to be possible for some keywords not to rank. Don’t get hung up on what search terms didn’t pop in the Top 30. Focus on your traffic growth and conversions.

9. Know your limits. SEO firms appreciate informed clients – to a limit. Read the articles. Pick up an SEO book. Keep up with the news. But don’t hire an SEO expert and then tell them you’re an SEO expert. For example, you may be excited to learn about all of the SEO devices that could be at your disposal. Don’t blame the SEO firm for failing to use them all at once. Measured, gradual changes are best.

10. Take your company name out of title tags. Do yourself a favor and make title tags available for search terms, not your long company name. Only keep it if it’s short and useful from a title tag proximity and density standpoint.

michael@fathomseo.com

Author's URL: http://www.fathomseo.com

Michael Murray is vice president of Fathom SEO, an Ohio-based search engine marketing firm. He recently presented “SEO Overkill” at the national Search Engine Strategies conference. Fathom SEO is a member of the Better Business Bureau in Cleveland, SEMPO, SEO Consultants and OSEOP. Visit our site for our SEO white papers and recent SEO studies on the manufacturing and health care industries. michael@fathomseo.com

Why search engine indexing is so very important to make you rich

2006-04-17T11:00:00.000-07:00

Subject : on Search engine optimization

Keywords : search engine optimization, seo , search engine indexing

Search Engine Indexing - 3 Strategies Guaranteed to Skyrocket Your Success

By Michael Turner Date Submitted: 08/08/05

Keywords: seo, search engine indexing, submitting to search engines

Summary: Search Engine Success Made Easy

In order to design a website that performs well with the search engines, it is very important to give the search engines what they want. You'll want to find out what search engines index and what they do not in order to have your pages returned as a result. Consider the following strategies to get your web page noticed as frequently as possible.

Strategy #1 - Keywords

To most search engines, keywords are vitally important. Because of this you will want to pay special attention to keywords and how they play a role in your website and ultimately search engine results. Do some research to find the keywords that are most important to your products, services, and what your website is all about. Then, construct copy using the keywords, being sure to include the keywords in the title and near the top of the article. By doing this, you will be sure to gain a high ranking with the search engines that give more consideration to keywords.

Strategy #2 - Don’t Spam

Be sure to know the rules and regulations of search engines in order to get a high ranking, increased traffic, and ultimate success. One major rule most search engines big and small adhere to is no spamming. If you do spam you will more than likely be blacklisted from the search engines indexes which means your URL will not be returned as a result for people’s searches regarding your website, and in turn you will receive little traffic if any at all. Be sure you do not engage in spamming and be clear about what the search engines consider spamming so you do not risk being blacklisted.

Strategy #3 - No Frames

Frames cause problems for a lot of search engines and as a result most search engines do not include web pages with frames in their indexes. To avoid this make sure you develop a website that has a unique URL for each page within your website. The money you might save from building a web page with frames will backfire because you will not get traffic. Do whatever you must do to exclude frames from your website and then watch the traffic increase on a daily basis.

There are plenty of things you can do to increase your success of your website, however these three particular strategies are guaranteed to help you, increase your traffic, and ultimately sales. Don’t let another day pass by without employing these strategies and increasing your website traffic.

info@powertraffictactics.com

Author's URL: http://www.powertraffictactics.com

Michael Turner reveals his foolproof way to increase website traffic in his free 7 part mini-series. Grab it free right now at http://www.powertraffictactics.com/

Search engine optimization points to remember

2006-04-07T22:53:00.000-07:00

Points to remember while doing search engine optimization
Below i am listing few points that you have to keep in mind while optimizing your webpages.

The things you need to check :

1. The code in your webpages - Make sure there is no coding error in your webpages and that you have proper html. Close every tag that you have opened. Remember sometimes the webpage in the browser will look nice but there could be a chance that coding is improper even when the design looks good on the browser.

2. Different browsers - This is from the designers point of view and not so much of an SEO thing. Make sure to check your design in many browsers. Popular ones are Internet explorer and Firefox.

3. Keywords - Remember to use your keywords properly and check the density. Make sure that you have not over done it. If you put key phrases too many times then that could be considered as spam. Let's say you are targeting the keyword javascript popup then dont fill the page with the key phrase but use combinations like javascript popups or javascript popup window.

4. External Links : Do you know who you are linking to ? - It is important that you know who you are linking to. If you are linking to a site that does illegal seo practice then your site could get into problem too.

5. Internal links - You should always do proper internal linking. Check to see if your pages are properly linked and that no link is ending up in a 404. linking internally to similar pages could boost your search engine ranking.

Some more search engine optimization training tips in next blog session.

Regards,
Search engine optimizer

Search engine optimization is free now !

2006-03-31T10:19:00.000-08:00

Long time ago when Search engine optimization [SEO] in India and other nationals was costlier, people had absolutely and practically no other option but to pay large sums and bags of money to get their website(s) optimized, get good training on SEO and web-site's promotion for www.Google.com and many many other search engines.

The things as you know are so very different now !!

With the amouny of massive help and info sites available, you don't need the help of an SEO guru. Within few seconds or minutes you have the answers to your questions in front of you.

SEE Below I have listed some ways which can act as a robotic free search engine optimization expert for yourself :-

1.Forums dot com : The chances are high that the question that you want to ask has been asked before many many times and aswered several times already u know ?. You just have to browse though the popular forums of your category or selected topic and you are just done.

2.So simple - Direct questions and answers : You can ask questions directly and you shall receive an answer within few minutes. Some Popular site under this category is Yahoo answers at http://answers.yahoo.com and other one is Google answers at https://www.google.com/answers.

3.Articles are the best options : Search facility is available at various article websites sites which you can use like articlesites.com , goarticles.com or ideamarketers.com and find your search engine optimization solution then and there. To find articles one of the most popular software available is here : http://www.jvwinc.com/article-extractor.html

4.Blogs or SEO Blogs or marketing blogs : The massive popularity of Search engine optimization blogs is so increasing day after day. You can get information and knowledge of SEO by visting the web-logs. Add the rss url of the popular webblogs to your rss reader or web log reader software/script. Example add Matt Cutts blog for Gadgets, Google, and SEO, Yahoo Blog and more. Specific search for different blogs can also be made at site from google = http://blogsearch.google.com/.

Starting with search engine optimization

2006-03-26T10:18:00.000-08:00

So how does one start with seo and what are the basics of search engine optimisation.

1.You have to start with the beg of the document.

Many people who do search engine optimization in India think that you should start with as your html document which is wrong.

Imp : You should always start your documner with something like <!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01 Transitional//EN">

Remember Html is really really very important in Search engine optimization and that you need to have valid and proper html to have your website get top rankings on serps.

I recommend for today you start with w3schools.com website as that is the best resouce for html basics and web development.

Next post we will continue with rest of the document and seo training.

Search engine indexing.

2005-08-08T10:52:00.000-07:00

Website Submission - What You May Not Know About Search Engine Indexing

Getting your website listed in the search engines is relatively easy if you submit it, but even if you don’t you can still get your website indexed by the larger search engines by following a few simple tips. The reason for this is the search engines spiders search the web on a daily basis looking for new websites to index, old ones that are no longer valid, and the like. So, if you follow these simple steps, the search engines spiders will pick up your website and index it without you even having to submit it. As a matter of fact, you will generally see your website appear in the search engines faster by simply using other methods to get listed instead of submitting your URL. Follow these suggestions and the spiders will pick up your site when they are out making their rounds.

Tip #1 - Links

Links to your web page on the Internet basically tell the search engines how popular your website is. So, if you have tons of links, your website will be considered very popular and as a result be ranked well with the search engines. The fewer links you have makes your site less popular so if you want the search engines to index your site without submitting it, make sure you have a lot of websites linking to you.

Tip #2 - Keywords

Keywords are another thing the search engines look for and you'll want to include them on your website. The more relevant keywords you have on your website in meta tags, titles, and the beginnings of paragraphs, the quicker your site will get ranked well for your desired search phrases.

Tip #3 - No Frames

If you really want the search engines to pick up your site without you having to submit it, you better be sure you have a website that does not use frames. The reason for this is that websites using frames create problems for the search engines and a lot of times the site is not recognized, not to mention indexed. Avoid frames at all costs because the search engines hate them... there really is no use for them.

Tip #4 - Fully Constructed

You will also need to make sure that your website is fully constructed with no pages still under construction or waiting to be completed. You may not get indexed by the search engines with an "under construction" website because they only want to index complete web sites that are ready for visitors.

About the Author

Michael Turner reveals his foolproof way to increase website traffic in his free 7 part mini-series. Grab it free right now at http://www.powertraffictactics.com/

Seo tools

2005-07-15T02:41:00.000-07:00

Subject : Seo tools

Keywords : seo tools, seo softwares, seo scripts

10 Great Search Engine Optimization Tools for Your Online Success by Milena Sotirova

The Internet promotion of every company is related to the search engine positioning of the site. The positioning is important for your books, products and services to be easily found online.

Search engine position is the place which a site takes in the search results for every search engine after performing search. The searches often are results of one or more words entered in the search bar. It seems simple to find where your site is by searching with the related keywords. For the search engine optimization being effective you need these keywords in your meta tags. If you want to check how it works, type for example "promotion" in Google and Yahoo to find that http://www.promotionworld.com/ is on 2. and 1. position respectively (this may change at the time you read this).

Meta Tags - How to create your meta tags
Meta tags are specific HTML tags that exceed their "what you see is what you get" functions to display content and serve as a mediator between the site page and the search engines, performed by their crawling robots.

The Title Tag is, as it can be assumed by its name, the site or page title that best describes the site content and purpose and contains of short phrase that can include the site name. It can be separated or not by colons but must include the words that describe the main functions of your site. When you write it, you can consider that the search engines will select your site in the search results more successfully if the metas contain the keywords you are going after in the search engine optimization.

Meta tags are easy to create with the PromotionWorld's Meta tag generator http://www.promotionworld.com/seotools/index.php?rdt=meta that makes this task an easy one step effort to get the entire code the way it should be in the site's HTML code immediately after the tag.

To be sure that your meta tags contain the appropriate keywords that will lead you to the top of the search list you can try a little research using the Keyword suggestion tool http://www.promotionworld.com/seotools/index.php?rdt=keywords . Here you can find what are the most searchable keywords related to your content and to include them in your meta tags. You can go back again and again to check and update your keyword list according to the search trends.

Search Engines - How to submit your site
After your site is dressed with the meta tags, you are ready to go and submit it to the search engines. The Free Search Engine Submission tool will automatically submit your site to more than 60 search engines, including the best known. Just follow the easy steps and you will get your site submitted and a detailed report about the submission process results displayed and send to you.

Search Position - Where You Are
The positions of your site is easy to find using the Keyword Ranking Tracker http://www.promotionworld.com/seotools/index.php?rdt=kwrank. This handy tool will quickly tell you the site ranking on Google. You can check the competitors' sites as well to see where you are. To find out where your competitor's sites are located you can look at the WebSite Location Tool.

The effective optimization is based on statistics and you can check up how your results change thru the time using the secure help of PromotionWorld's Keyword Ranking Monitor. Your keywords and URLs are stored easily accessible with your user name and you can check the trends of any keyword search results displayed in well designed graphics. You can even select a keyword from the keyword suggestion list and import it into your keyword result table just by one click.

The most advanced search at all Google Datacenters can provide you with information about how your ranking is moving depending to which server the search inquiry is sent. This Google DataCenter Watch tool http://www.promotionworld.com/seotools/index.php?rdt=dance can allow you to predict your keyword optimization efforts.

Links - The secret of traffic
The links that are going to your site by other sites are important for your Traffic and Google PageRank. You can permanently check up your link status with this Backlink Tracker Tool http://www.promotionworld.com/seotools/index.php?rdt=bklinks . Your link history will be stored and here you can find how effective your link exchanges with other sites are - a technique of vital importance for your site online success. To check your Google PR now just go to the Google PR Tool enter the URL and get the result.

Extras - Convert your site traffic into money
There is a good advertising program that gains more and more popularity and becomes a materialized developer dream of earning just from the user traffic to the site. Google AdSense is designed to provide you the opportunity to provide to your users fresh related to your content links and to make you benefit from it without any effort. Using Google AdSense Tool you can see from here how the Google Adsense ads will appear on your site. Try this simple and attractive free tool to see the Google AdSense program diversity designed for your content.

If you already have a Google AdSense account you can easily monitor your AdSense data displayed in graphics and charts to get you an easy visual access to your campaign.

WebSite Gifts - Count your visitors and make them happy
Your site content will be more accessible if you provide the users an option to search free thru your site pages. You can get this Free search for your site.

A good gift for your site is the Free Counter displaying the number of visits for your pages. Get this tool and set it on your site. If you have an idea of some different image you can send that or if you feel, you can prepare an image and send this to be included in the tool set. Be creative and make the other users appreciate your talent.

I hope that you enjoyed our touring thru the amazing tool land and you get even more ideas about how can you promote your site.

About the Author

Milena Sotirova is Editor of DevStart, Inc. http://www.devstart.com/. She has publications on web promotion, search engine optimization and web hosting industry news coverage and analyses. PromotionWorld.com is one of the most popular sites for web promotion and contains tutorials, tools, articles and search engine news. Subscribe for DevStart Channel http://www.promotionworld.com/informer/
Send your feedback to editor@devstart.com

Advertise using PPC

2005-07-13T03:22:00.000-07:00

Keywords : ppc, pay per click, ask jeeves

Advertising Using PPC Search Engines by Paul Jesse

Copyright 2005 Paul Jesse

Internet technology offers vast opportunities to promote your business with virtually no advertising borders, and you can find countless sources online directing you towards budget marketing via pay-per-click search engines for maximum effectiveness in the information age.

Enterprising people know all the benefits of optimizing their online advertising, and because of this fact the ‘pay-per-click’ (PPC) technique has been developed to meet the need. PPC is certainly at the cutting edge of Internet advertising today, because you ‘bid’ or budget on the exact amount you want to put into your advertising campaign, giving you the choice to state just how much you’ll pay each time someone clicks on your ad.

For instance, if you bid five cents a click, that’s how little you’ll pay for your advertising - and you’ll only have to pay that five cents each time a consumer clicks on your ad! Budget marketing via pay-per-click search engines should encompass the following integral steps of creating, optimizing and managing your advertising campaign or ‘sponsored search’ on the most widely used search engines including Google, Yahoo, MSN, Earthlink, American Online, Ask Jeeves and CNN.com - just to name a famous few!

The most widely touted benefit of budget marketing via pay-per-click search engines is that it delivers your product information and your web site to the very consumers online who are searching for such products, be it business, science or technology-related, trips and travel, car buying, entertainment ideas or wedding planning! Your business specifically reaches those already interested in knowing more, and enthusiasts of budget marketing via pay-per-click search engines will tell you that no other advertising medium can give you that kind of bang for your advertising buck.

Other pluses of budgeting via PPC are that your ad can be targeted to regions you specify, whether you want the entire world to know, or just focus on your local area at the moment. Your ad can also be tracked towards search engines that receive the highest amount of keywords specific to the product or service on your website. Whether you have a home based business or you’ve just been appointed Director of a countrywide multi-national, your business will benefit from budget marketing via pay-per-click search engines. Seek out experts who will

About the Author

Paul Jesse is a retired worker turned Internet Marketer. You can visit his website at: http://www.breastfeedbaby.com

Information marketing

2005-07-11T10:09:00.000-07:00

Information marketing will boost your web site by Graham Jones

I was at a meeting the other day when one member of the audience came up to chat to me after I had given my presentation. 'I agree with what you told us,' she said, 'but it only applies to some people. After all in my business there's nothing I can turn into an ebook.' Within a minute of chatting to me she had developed two ideas for ebooks.

Now, I'm not saying I'm some kind of miracle worker. However, often I discover that many people who run their own business can't see the wood for the trees. They are so tied up in delivering solutions to their existing customers, they can't see what else might be possible. As an example, I was talking to a chap from the Midlands the other day who runs a plastic mouldings company. He said to me that my ideas for ebooks only work in the service industry and they they couldn't possibly work within his sector.

A few minutes later we had developed an idea for an ebook which he is now going off to get written. As a search term, "plastic mouldings" gets around 45 searches a day in the UK. At the moment his web site gets almost none of those searches; instead his web site exists as a brochure to people in the know - largely existing customers. What this means is, his web site is missing important traffic that could provide business.

So, now he is writing an ebook on the theme of 'how to use plastic and save the environment'. He will be making this available free of charge - but he could add future ebooks for which he will charge, such as 'how to specif icy projects using plastic'. Now, he's not going to become a millionaire selling such ebooks. But the free ebook will attract traffic he might otherwise have lost and the paid for ebook will finance his Google AdWords campaigns. The result will be much more traffic to his web site at no cost, perhaps even at a profit. Suddenly, my chap from the Midlands realised that the key to unlocking the future success of his company was selling information.

Like many people, he has begun to realise that Internet users are mostly searching for information. We sometimes forget that when the Internet really started to take off, just ten years ago, it was called 'the Information Superhighway'. Nowadays, it is largely the 'brochure superhighway'. Having a web site which is just a brochure for your business is only going to get you so far. To take that next step upwards to greater online success you need to be trading in information.

Much of the information you provide could be free; but it needs to be practical, useful information targeted specifically to particular groups of people. Some of the information you provide could be sold; that will provide you with an additional income stream you previously might not have thought about.

Information marketing is an essential component of any business online these days. Without marketing information you will not gain as much success as you would do. Indeed, I spoke with one marketing guru the other day who has dramatically changed his business, based on just two months of testing online. He had one web site where he tweaked the keywords and did all the optimisation tricks he could. He had another web site which he didn't optimise but for which he wrote several articles and got them published widely around the Internet. Guess what? The information won hands down against optimisation; more links, more clicks, higher ranking.

Providing information is essential online. Whether it's in the form of ebooks, specialist web sites, email courses or traditional books and reports is neither here nor there. You need to be in the information business to attract interest in your main business.

About the Author

Graham Jones is a psychologist who specialises in the way we use the Internet. He is the lead speaker at Information Marketing 2005: http://www.informationmarketing2005.co.uk

Find content and free articles.

2005-07-09T06:50:00.000-07:00

Find article and Free content in 3 easy steps ! by Ashish Thakkar

Fuss about web content ? :
One of the biggest challenges of a web developer is the challenge of managing rich web site content for an already designed web site.Some companies have a content development team which take care of the whole web site content matter.The team’s aim is to create fresh web content for the site.This requires lot of time and effort on the part of the team.Well, Not everyone has a content development team nor does everyone have the time to find free web site content and apply it to their webpages.It can be a tough job for a website owner running the entire website all by himself to find free article and apply it to his website pages and blogs in the form of content.This can be done and is an answer but it requires a commitment, daily time, effort and lot of searching just to find article relevant to the site.

Content is "the" king :
PS: Fresh web content with text ads , adsense is one of the hottest money makers currently.

If you have any of the problems listed below then you belong here :

I do not have web content for my blogs.

I do not have enough content for my web site.

I do not have time to write web site content.

My website and service is good but i am not getting visitors because of content on my site.

I have a topic but i want free content and articles for them but am not able to find them.

I cant get my search engine rankings higher.

I am not able to get repeat visitors at my web site.

My website hits are getting lower.

I do not have time to find articles.

I do not know how i can get free web site content for my site.

Search engine are looking for web site content :
Major Search engines like MSN, Google and Yahoo! are looking for high quality content sites that update on a daily basis.If you plan to write content for your own site then it will surely take you a long time to finish a good number of quality pages.Hiring a content writer freelancer to write good quality web content or articles is a good option but only for those who have a lot of money to give away.Even after that you cannot be sure that it’s your money’s worth and you will get good content pages which will have no grammatical errors in them.

Q:What do you in such a situation when you are out of content and articles.
A:You find article which are free and use them on your blogs and websites(It is important that you follow the rules, policy of the available article, example : Not changing the text or links of the article).

It is as simple at that.This is one of the best ways around to get content for your site.

To make this simpler there are tools available which will make the whole "find free article , free web content" procedure as easy as 1-2-3.

One of them is Article extractor for content by Jvw.

Just type your niche keyword(step 1).

Choose the article you want(step2).

Extract and save/ftp it(step 3).

Getting Free content was never easier or faster.

This is surely a MUST for every web developer, SEO professional and Internet marketing people around !

About the Author

---------------------------------------
Ashish Thakkar is an Internet marketing consultant and an SEO Specialist.
He provides training and guidance on Website promotion and email marketing to individuals and top executives.Most of his Web marketing and promotion softwares are available at
http://www.jvwinc.com/internet.html .
---------------------------------------

Ebay business

2005-07-09T06:44:00.000-07:00

15 Tips To Make Your eBay Business More Successful by Robbin K. Tungett

1.Set your business up to accept as many forms of payment as you can. PayPal, personal checks, cashiers checks, both domestic and International money orders, International bank transfers, etc. Every additional payment option you add will increase your customer base.

2.Don't exclude buyers from foreign countries or with free email accounts like Hotmail or AOL. Ultimately, you are only hurting yourself. In some categories the best buyers are located in a different country than you are.

3.Keep your ads simple. If you confuse buyers, they will either by-pass your
offerings, or leave you negative feedback because they read something into your ad that you never meant to be there.

4.Don't attempt to increase your profits by a few dollars by charging excessive postage. Buyers are not stupid. They realize what you are trying to do and most will avoid your auctions like the plague.

5.Give your customers all the facts to bid intelligently. Don't tell them you will figure out what the postage will be after the auction ends. Tell them in your ad what class postage you use and what the actual amount will be.

6.Don't discriminate against buyers who don't have a perfect feedback record. As long as you have good business procedures in place (such as waiting an appropriate period of time for checks to clear), there is no need to look downward at buyers whose reputation might have been damaged just because they got a bad deal. It happens to everyone and someday it will happen to you.

7.Don't discriminate against buyers who have little or no feedback. Remember, you were in the same position at one time. Once you have been in business for a while you'll learn that a buyer with little or no feedback is no more likely to screw you than one with a shooting star.

8.Don't make customers jump through hoops in order to buy from you. Just because you had a bad experience with one buyer, that doesn't mean you should threaten everyone else in advance. Doing so won't hurt your customers, but it will hurt your business.

9.If you are selling collectibles, antiques, or anything else that warrants it, show lots and lots of good sized, clear and crisp pictures. If you don't want to pay an online auction site for use of their web space then use the free web space provided by your Internet service provider. Buyers make critical buying decisions based upon what they see and pictures are the cheapest way possible to insure that you will have a happy buyer. The more pictures you include, the more your business will thrive.

10.Offer a money back guarantee. Be prepared to take an occasional loss on some items. You will encounter far more serious buyers who won't bid unless you have a guarantee than you will people who are intentionally trying to take advantage of you.

11.Be prepared to take a loss to make a buyer happy. If a buyer didn't receive his purchase, even if he chose not to purchase insurance, be prepared to return his money. You will get more repeat and honest buyers than you will cheaters.

12.Leave feedback in the correct sequence. When the buyer pays you and his payment is good, leave them positive feedback immediately. Don't become one of the angry sellers who practice feedback blackmail.

13.If you must leave negative feedback for a buyer, make it brief and to the point. Future buyers will read your comments regarding the sale and they perceive you as honest and mature. If you engage in name-calling, swearing, or derogatory remarks, you will be seen as immature and this will scare off potential bidders.

14.Always be friendly and answer any questions from potential bidders quickly. Remember, you were new once also.

15.Have an About Me page and include a picture of yourself. People will find it easier to trust you if they can see you and know a little bit about you.

About the Author

Robbin K. Tungett is online marketing and eBay veteran
of 8 years. She is most widely known for her eBay expertise
and her website http://www.AuctionRiches.com. Please visit
her blog at http://www.AuctionHerald.com.

Improve your business by writing articles

2005-07-09T06:29:00.000-07:00

Subject : Improve your business by writing articles

Keywords : articles, search engine promotion

10 Ways Writing Articles Can Improve Your Business by Dean Shainin

Copyright 2005 Dean Shainin

1. Submit articles to e-zines and web sites for publishing. Include your resource box at the end of the article to get free advertising.

2. Combine your articles into a free e-book. You can place your business ad in the e-book. Give it away to visitors and allow them to do the same to multiply your advertising.

3. Create an article directory on your web site. People will visit your web site to get the free information.

4. Submit your articles to print publications that pay for submissions. You can make extra income getting paid as a freelance writer.

5. Combine a few of your articles together into a free report. Give away the free report as a bonus for buying your main product or service.

6. Publish a book with all your articles. Make extra money selling the book from your web site.

7. Give people an instant article directory. Tell visitors they can instantly add a free article directory to their web site by linking to yours. All those links can add up to a large amount of traffic to your web site.

8. Post your articles in related online communities. This can give you free advertising in newsgroups, forums and e-mail discussion lists.

9. Allow people to include your articles in their free e-books. Your article could end up being in 20 to 30 e-books in no time. You won't even have to promote the e-books.

10. Let people access your articles by autorepsonder. Include your full page e-mail ad with the article.

There are many ideas on writing articles that can help improve your business. The most important thing is to just get started writing your articles and to get them submitted.

About the Author

Dean Shainin publishes Home Business Tips, a fresh and informative newsletter. If you're looking for the *best rated* home business opportunities, the latest time saving tools and helpful support, come by and grab a F-R-E-E subscription today at: http://EndlessIncomeForLife.com

----------------------------------------------

Increase alexa rank of your website

2005-07-09T06:05:00.000-07:00

You may also try Rank Booster for alexa by clicking here.
---------------

How to Increase Alexa Ranking of Your Website by Yogesh Ahire

Alexa toolbar also useful to Browse expired websites database. Many times when we visit any website we got error message that website is not available. We have to simply click The Wayback Machine button on Alexa toolbar and we can see the old data of that website.

How to Increase Alexa Ranking of your website?

Alexa Toolbar using millions of users. Alexa Gives Ranking by Analysing the web usage of millions of Alexa Toolbar Users. Alexa Sorting Millions of websites thru Alexa Toolbar and giving numerical rank for each website browsed by Alexa Toolbar.

First Step of increasing your websites Alexa Rank is Download Alexa Toolbar and start browsing your website regularly.

When you completed downloading of Alexa Toolbar, then you can see your websites Alexa Rank on Alexa Toolbar. May be if you dont have Alexa Rank it will Display "No Data" rank. Dont worry after couple of days your website will get Alexa Rank in number.

Keep browsing thru Alexa Toolbar within couple of months period your website will get good Alexa Ranking. Suggest & encourage your friends, relatives, your Company employees to download Alexa Toolbar in their computers. You will see the miracle your compnay websites will get very nice alexa rank.

You can download Alexa Toolbar here also. please click following link to download alexa Toolbar. forward this link to your friends, employees and many others alo.

http://download.alexa.com/index.cgi?amzn_id=ahirebros

About the Author

Yogesh Ahire
eMarketing consultant from Mumbai/India

URL: http://www.e-Gurukul.com, http://www.e-Guru.org

-------------------

Best way to earn money with Google adsense

2005-07-08T07:40:00.000-07:00

The Sensible Way To Earn Money With Google AdSense! by Shrinivas Vaidya

Dear friends,

Google AdSense has rapidly gained a status of an
independent online business model. Many average
people with a little knowledge of HTML are earning
a fortune with AdSense.

The AdSense comes under the category of "pay per click
affiliate" programs. This means you get paid when
someone click on the ad which resides on your website.

There are many reason for the success of the AdSense
program. The very first reason is it is launched
by Google, the leaders of Search Engines. After
establishing themselves in the crowd of Search Engines
they had a crown of credibility with them.

The second reason for the popularity lies in the fact that
Google is not concerned about the amount of traffic you
are getting to your website.

They are more concerned about content. If the content
is really good your site will generate visitors over a
period of time. This is unlike many other pay per click
affiliate programs, which have a condition on the number
of visitors you are getting per day, before your application
gets approved.

This creates an interesting situation for online
entrepreneurs. The more the traffic they generate to
their site, the more is the possibility to get the
AdSense ad clicked and they get paid.

Now Google also benefits from this. Since AdSense ads are
nothing but the same ads from the Google AdWords account
holders, Google charges the AdWords account holder of
that particular ad which is being clicked and pays
a small portion to the webmaster on whose website the
AdSense ad resides.

The amount which Google charges the AdWords account
holder and pays the AdSense account holder is determined
entirely by the online popularity of the given "keyword"
for which the ad was written by the AdWords account holder.

This is where the real opportunity has come up for online
newcomers. Most people put a lot of energy in finding
"high paying" keywords or simply purchase a database
of "high paying keywords", create a small website around
the keyword, put AdSense code in it and start generating
traffic which might click on the ad and expect to get paid
high.

But here is the real kicker! The amount which you get
paid is dependent of 5 different factors. Some of the
factors are out of the control of the webmaster (you).

For example if a keyword phrase pays something around
$14 to $15 per click. Most people think that even if they
get a 1% click through rate, that is 1 person clicks out of 100 visiting their website, Google will put $14 in my account.
Yes it's true, but not always!

The amount which you get paid, depends on which ad gets shown
on your website. The ad which gets shown on your website
is dependent upon the relevancy and lot more other
factors.

The true success with AdSense lies not on targeting only
"high paying" keywords, but with focusing on creating
highly informative content and getting repeat visitors.
Google loves content. If you provide it on your website
you will automatically get more visitors and increase
the possibility of high click through rate which leads
to more income to you and Google.

So, learn to build traffic first and then fine tune your
website with AdSense script to start earning immediately.
The true success with AdSense is with generating content
rich pages and attracting traffic. "High paying keywords"
is a secondary factor with AdSense

Copyright 2005 Shrinivas Vaidya

AdSense is the registered trademark of Google Inc.

About the Author

The author Shrinivas Vaidya is the webmaster of myfriendlyebooks.com
He runs an "eBooks distribution mailing list" from his website.
Subscribers get a mindblowing eBook every Monday in their
inbox for FREE. All eBooks come with distribution rights and
many with resell rights. Subscribe TODAY by visiting his site
http://www.myfriendlyebooks.com/join-mailing-list.htm

Get top 10 position with Google sitemap

2005-07-08T05:12:00.000-07:00

Get TOP 10 Position on Search Engines with proven methodology by N.R.Srinath

About This tutorial
Even though you if you don’t get listed no#1 with is tutorial you will get top 30 Listing in Yahoo, Google, MSN. Who know? You may even get no#1

Well on this tutorial I have used one of my clients site, which I tweaked better for SEO optimization. My client site is http://www.trademarksmanagement.com optimized for Indian Visitor. This site has been listed in TOP 10 for certain keywords and LISTED in TOP 30 for Certain Keywords.

To do some keyword research visits http://www.goodkeywords.com/ or visit http://www.espotting.com/popups/keywordgenbox.asp

Keywords - India trademarks(Google) - Position 8 - TotalPages 3,020,000
Keywords - India trademarks firm (Yahoo) - Position 3 - Total Pages 292,000
Keywords - India trademarks firm (Google)- Position 10 - Total Pages 389,000

How did I do it?

Key Factors

Use the title tag at possible
for example – I have not used “Welcome to TrademarksManagement” instead used “Trademarks Management - About Us - Trademarks Patents Intellectual Propery Rights Geographical Indications Trademarks Guidelines Tips On trademarks India Trademarks Act 1999 Trademarks Registry in India Copyright Office in India India Legal Trademarks”.

Use internal links
for example I used for this html http://www.trademarksmanagement.com/trademarks-trademarks.html
I given internal links within the site for certain words “Trade and Merchandise Marks Act” it will take to trademarks act 1999 page it will also get better ranking.

Use mistake Keywords
10% of Searches is mistaken so also I suggest you to use mistaken keywords and get traffic for your website

Add Relevant Contents to your site
Add relevant contents to your site this will bring more traffic and even better listing for example I have added some cases in trademarksmanagement.com for better listing so if people search for case laws also the site will get listed and you can get traffic. For example: if you search jurisdiction of trademarks office India the site will get listed on top 10.

Use Robots.txt
Robots.txt allows search engines that what directory and files has to be indexed in search engine.
Visit http://www.robotstxt.org/wc/active.html for more information for robots.txt

Add Subdomians
Add relevant subdomians for ex: India.trademarks.trademarksmanagement.com
It will get you better indexed in search engines. Or else get free url redirections. It will help in improving the position.

Add Sitemaps
Site maps is an overview of all pages of a website in short form. The pages are listed according to title. If a short description of the page is available, it will also be displayed. Every page title will be displayed as a link, through which you can navigate to the page.
Best site for example is: http://www.google.com/sitemap.html
Site maps will help you index all pages on your website. It is a must.

Choose Right Domain Name
Choose a right domain name for examples if you are going to start a ring tone site then buy domain names are free-ring-tones.com or all-ringtones.com etc because search engines consider your domain to be relevant keywords.

Use Alt Tag

Always use Alt tag for the images and include keywords in it

Submit your site to Directorys

http://www.dmoz.org - Free and also to paid directory it will help in increase your position indexed in search engines

Google and Yahoo

So why its Vital to get in to Google and yahoo ?

78% of searches are made in either google or yahoo. AOL and Netscape uses google search technology so they will come up with same results.

How google ranks your site

how many WebPages your website has.

Words in title tags

how many websites link to yours

keywords showing as links

Google Page rank

Words on bold

About the Author

N.R.Srinath is a Webdesigner from India working as senior search engine specialist in Hcompany Pvt Ltd. You can also visit his personal site at http://www.nrsrinath.com or email him to srinath [at]nrsrinath.com for free seo advice

Get your site indexed faster with google sitemap

2005-07-08T05:11:00.000-07:00

HOW TO GET YOUR WEBSITE INDEXED FASTER IN GOOGLE BY USING THE GOOGLE XML SITEMAP by Peter Lim, CFP

HOW TO GET YOUR WEBSITE INDEXED FASTER IN GOOGLE BY USING THE GOOGLE XML SITEMAP by Peter Lim, CFP
----------------------------------------

Have you ever wished that your website could be indexed and the pages listed in the Google search engine much faster than it has been in the past?

Most webmasters have noticed and lamented that the time taken for indexing a website in Google had invariably been a long wait for most of them.
Compared to others, geting a site indexed in the Google search engine has been much longer than the others, so much so that Google has been often called the "slow poke"!

While webmasters have tried a variety of ways to accelerate the process of being indexed in Google, including using the Blog and Ping method, the recent development of the Google XML sitemap has been welcomed warmly.

For once, the release of this Google XML sitemap is seen to be the first of many steps illustrating how Google can work hand in hand with webmasters to get their sites indexed faster. The sitemap allows all the pages in the website to be spidered and a sitemap built and framed in the XML language which is suitable for rss feeds. Google on the one side can understand the structure of the website better through the sitemap and webmasters can get their sites spidered and indexed faster in this way.

Now where can I get some free resources to generate a Google xml sitemap? Already, programmers are welcoming this move by releasing beta versions of Google xml Sitemap generators. Using the software, either personal computer based or server based, it is possible to generate a xml sitemap within minutes.

Here are two sources where you can download a free Google XML Sitemap Generator:

http://www.google.com/webmasters/sitemaps/docs/en/sitemap-generator.html

http://sourceforge.net/projects/goog-sitemapgen/

Once the sitemap is generated, upload it for spidering and you will soon see your site being indexed fast by Google.

ABOUT THE AUTHOR
------------------
Peter Lim is a Certified Financial Planner and writes often for several information portals and websites online. His website http://www.credit-counselling.info provides free resources for all who need information on how to get debt relief and to get their finances in order and live a debt free life.

About the Author

Peter Lim is a Certified Financial Planner and writes often for several information portals and websites online. His website http://www.credit-counselling.info provides free resources for all who need information on how to get debt relief and to get their finances in order and live a debt free life.

Google sitemaps Explained

2005-07-08T05:07:00.000-07:00

Google Sitemaps Explained - How to Get Your Site Indexed With Google Sitemaps by Titus Hoskins

Three Ways To Index Your Site With Google Sitemaps
[Difficult, Hard, And Easy]

Google has recently implemented a program where any webmaster
can create a Sitemap of their Site and submit it for indexing
by Google. It is a quick and easy way for you to keep your
site constantly indexed and updated in Google.

The program is appropriately called Google Sitemaps.

In order for you to best use Sitemaps, you must have an XML generated
file on your site that will transmit or send any updates, changes, and
data to Google. XML (Extensible Markup Language)is everywhere these days,
you have probably seen the orange XML icon on many web sites and its
often associated with Blogging because Blogs use XML/RSS feeds to
syndicate their content.

Today RSS is known mostly as 'Really Simple Syndication' but its original
acronym stood for 'Rich Site Summary'. XML
is only simple code like HTML and it is used to syndicate your
content to all interested parties.

And the interested party in this case is Google. By creating
Sitemaps Google is really asking webmasters to take charge of
the indexing and updating of their sites. Basically, doing
the Googlebot's job!

This is a 'Good' thing! With the steady influx of new web sites
growing rapidly, indexing all this material will become a challenge,
even with the resources of Google. With Sitemaps, websmasters can
now take charge and make sure their site is crawled and indexed.

Please note, indexing your site with Sitemaps WON'T improve
your rankings in Google. You will still be competing with the other
sites in Google for top positions. But with Sitemaps you can make
sure all your pages are crawled and indexed quickly by Google.

There are some other big advantages of using Google's Sitemaps
- mainly you have control over a few key variables, attributes or tags.
To explain this as simply as possible, your XML powered sitemap
file will have this simple code for each page of your site:

<>
<>http://www.yoursite.com/< / loc>
<>1.0< /priority>
<>2005-07-03T16:18:09+00:00< /lastmod>
<>daily< /changefreq>
< /url>

Along with 'urlset' tags at the beginning and end of your code,
and an XML version indication - that's basically your XML file!
File size will depend on the number of webpages you have.

Taking a closer look at this XML file:

location - http://www.yoursite.com - name of your webpage

priority - you set the priority you want Google to place on that page
in your site. You can prioritize your pages: 0.0 being the least,
1.0 being the highest, 0.5 is in the middle. This is ONLY relative to
your site. It will not affect your rankings. Why is this important?
You have certain pages on your site that are more important than
others, (home page, high profit page, opt-in page, etc.) by placing high
priority on these pages, you will increase their importance in Google.

last modified - when you last modified that page, this timestamp allows
crawlers to avoid recrawling pages that haven't changed.

change frequency - you can tell Google how often you change that
particular page. Never, weekly, daily, hourly, and so on - if you
frequently update your page this could be extremely important.

Why do I need a XML Generator?

In order for this XML sitemap file on your site to be constantly
updated, you need a Generator that will spider your site, list
all the urls and automatically feed them to Google. Thus constantly
updating your site in Google's massive index or database.
Keep in mind, Google also gives you the option of submitting
a simple text file with all your URLs.

Now there is already a flood of these generators popping up! Different
ways of generating your XML powered sitemap file. More are probably appearing
as you read this. For your convenience, three ways to generate your XML
Sitemaps file are listed below:

Difficult - Google's Python Generator

That's a relative term, if you know your server like the back of your
hand and installing scripts doesn't scare the bejesus out of you,
you're probably smiling at the word difficult. Google supplies a link to a
generator which you can download and set up on your server. It will cough
up your sitemap XML file and automatically feed it to Google.
generator.html">Google XML Generator

In order for this Generator to work, Python version 2.2 must be installed
on your web server - many servers don't have this. If you know what you're
doing, this will probably be a good choice.

You don't need a Google Account to use Sitemaps but it's encouraged
because you can track your sitemap's progress and view diagnostic
information. If you already have another Google Account gmail,
Google Alerts, etc. just use that one to sign in and follow directions
from there.

To submit your Sitemap using an HTTP request, issue your request
to the following URL:

www.google.com/webmasters/sitemaps/ping?sitemap=sitemap_url

Hard - A PHP Code Generator

This is a php generator that you can place on your server. This
generator will spider your site, and produce your XML sitemap file. Download
the phpSitemapNG and upload it your server. Run the generator to get
your XML sitemap file and send it to Google.
PHP Generator

Again, this is only hard to do if you don't know your way around PHP
files or scripts.

Easy - Free Online Generator

These Generators are popping up everywhere, and Google now keeps a list of
these 'third party suppliers' of generators on their site. Find them here:
Google's List of Third Party Generators

One of the easiest to use is http://www.xml-sitemaps.com/, and you can
index up to 500 pages with this online Generator very quickly and it will
give you the sitemap XML file Google needs to index your site.

It will go into your site, spider it and index all your pages into an
XML sitemap of your site. You can download this file, Compressed or Non-
compressed and make minor changes such as setting the priority,
changing frequency, etc.

Then upload this file to your site as sitemap.xml to the root directory
of your server i.e. where you have your homepage. Then notify Google
Sitemaps of your XML file and you're in business.

Of course, the only drawback, if you constantly add pages to your site
you will need to also add these pages to your XML sitemap file.
This won't be much of a problem unless you're daily adding pages
to your site - then you will need something like the PHP or Python
generator to do all this for you automatically.

Google is still the major search engine on the web so getting your
pages indexed and updated quickly is the major reason to use Google
Sitemaps. If you want your site to remain competitive it's probably
the wisest route to take.

----
To learn more about the different Services and Programs offered by
Google click here: Google Adsense & Google Adwords
Copyright © 2005 Titus Hoskins of www.bizwaremagic.com
This article may be freely distributed if this resource box stays attached.
----

About the Author

To learn more about the different Services and Programs offered by
Google click here: Google Adsense & Google Adwords
Copyright © 2005 Titus Hoskins of www.bizwaremagic.com
This article may be freely distributed if this resource box stays attached.

Mistakes people make with articles

2005-07-01T13:49:00.000-07:00

==================================

5 Critical Promotion Mistakes People Make With Articles by Jim Edwards

(c) Jim Edwards - All Rights reserved
http://www.thenetreporter.com
=====================================

Did you realize that writing and publishing articles online
represents one of the best-kept website traffic secrets?

It's true! In fact, if you learn some basic principles, you
can drive thousands of visitors to your website without
spending any money on advertising. Publishing articles not
only establishes you as an expert in your chosen field, but
also allows you to fly under the natural "radar defenses"
your prospects have against advertising.

But, beware! My experience as a syndicated newspaper
columnist has shown me that people who would otherwise
succeed massively promoting with articles actually fail
because they consistently make one or more of these five
critical mistakes!

Mistake #1 - NOT Defining Your Target Audience

Many article authors make the serious mistake of not
clearly defining a niche audience before writing their
article. Successful article authors always know the exact
"niche" audience they want to reach before they write the
first word.

When targeting your audience, remember this rule: Narrow
and Deep! Always pick an audience with a specific,
pressing, or major interest in a narrow topic!

Mistake #2 - Spamming Ezine Editors

In their desire to cover as much ground as possible, many
article authors resort to spam techniques for submitting
their articles. Instead of tightly targeting appropriate
ezines that cater specifically to their audience, these
authors try to hit "everyone."

By trying to save time, they actually waste every minute
spent writing their article because most ezine editors will
just delete their submissions as spam!

Mistake #3 - Milktoast Topics

You can write the best article in the world, but if your
headline doesn't grab a reader's eyeballs and pull them
into your article - you lose!

Article authors should spend at least half as much time
writing the headline as they spend writing their actual
article.

In fact, an "average" article can get superior results
simply from having a great headline at the beginning.

Mistake #4 - "What's In It For Me"

If they manage to make it past the first 3 pitfalls, many
article authors trip on their shoelaces at this stage of
the process! Don't write about what you want to write
about, only write on topics of high interest to your target
audience.

In other words, give them exactly what they want and they
will love you. Nobody cares how much of an expert you rate
on a particular topic until they know you can deliver
information they need in a way they can use - now!

Mistake #5 - "No Shoe Polish"

You could write an article worthy of the front page of the
Wall Street Journal, but as soon as somebody spots a typo
or misspelling, they immediately put your article lower
than a Sunday sales circular.

Seriously, if you want to undermine all the good you can do
with a great article, send it out without proper spell-
checking!

No matter what product or service you sell, once you
understand the promotion power of free articles, you'll
never look at website traffic generation the same way.

But remember, if you abuse the power, spam ezine editors,
or blatantly pitch people instead of providing real
information, you might as well skip the whole process
altogether.

Simple "Traffic Machine" brings Thousands of NEW visitors to
your website for weeks, even months... without spending a
dime on advertising! ==> "Turn Words Into
Traffic"

About the Author

Jim Edwards is a syndicated newspaper columnist and the co-
author of an amazing new ebook, "Turn Words Into Traffic,"
that will teach you how to use free articles to quickly
drive thousands of targeted visitors to your website or
affiliate link!

==================================
This article has been extracted using the Jvw article extractor for content

It is important to choose a domain name effectively.

2005-07-01T13:18:00.000-07:00

Selection A Domain Name That Clicks! by BB Lee

Permission is given to add this article to your website or online newsletter only. Do not change content. Leave resource box. Please notify the author when the article is published.

------------------------------------------------

Selecting A Domain Name That Clicks!
by BB Lee (C)2005
mailto:smallbizbits@yahoo.com

(736 Words)

After making the decision to join the World Wide Web Business
Community. Another important step awaits your attention.

You will certainly want to select a Domain Name for your
business.

That's right! Your very own Domain Name for your online
business.

Selecting the right domain name is often a hard task for
many new online business owners.

They want a catchy name that will get attention plus deliver
the paying customers to their website. Unfortunately, many
online business owners insist on the wrong name. One that
is not only improper for their business but also might give
potential customers the wrong impression.

I've heard of quite a few online business owners naming their
new business after a family pet, a child, or significant other.
Not necessarily in that order!

But, alas, that "catchy" name might make it difficult for
potential customers to find your website or you might attract
the wrong crowd.

And speaking on the wrong crowd...
"I guess you've heard the joke about the elderly woman who
hooked impressive rugs for a living and decided to start a website
called hookers.com. Well, she received many hits to her website from
many disappointed lecherous male surfers, so the story
goes."

Before deciding the proper Domain Name let's cover a few basics:

What's A Domain Name?
In basic terms a domain name is your business name on the World
Wide Web. This is how customers will find your website. The
domain will show your location and whether your website is
commercial (com) organizational (org) educational(edu)
governmental(gov) or any one of several other suffixes.

How Might A Domain Reflect Your Business?
If you repair cars, your domain might be:
-www.autorepairs.com
-www.Qualityautorepairs.com

If you design websites a good domain might be:
-www.Qualitywebdesigners.com
-www.cheapwebdesigns.com

If you sell house plants a good domain name might be:
www.houseplantsforyou.com
www.houseplants.com

If you repair computers a good domain name might be:
www.computerservice.com
www.computer-repair.com

By reflecting exactly what your business concerns it will be
easier for potential customers to find your website even if
they don't know the exact URL (Universal Resource Locator)
They might simply go to a search engine like Google.com and
type the kind of business they are looking for. Suppose you
own a home based computer repair service on the Internet.
A potential customer types "computer repair" on
google...and up pops your website! They visit your website.
Contact you about your repair services. Cool...huh?

What's The Deal With The Suffix?
Selecting a suffix is important. Even though com, net, org,
gov, edu, tv, enjoy amazing popularity, It would be wise to
select com. Why? Because it is the most popular.
Plus "com" is the one your browser will automatically fill in if
someone types in your business name without the suffix. Once
again this will make it easier for a potential customer
to locate your website. Only use net, org, or any other
suffix if "com" is not available.

Availability?
After selecting your Domain Name you should
determine if that name is available. You might want to
download a domain lookup tool. Or use a domain lookup
service online. Many webhosting services have a domain
lookup tool readily available.

Domain Lookup Tool
http://www.whois.net

Download Doman Lookup Tools at:
http://www.downloads.com

If your desired Domain Name is available NOW is the perfect
time to decide if you want to register the name and select
a web hosting package. Usually you will have the option to
register the name for a year, two years, three for a
predetermined price. I've seen prices
starting at $9.99 and up per year.

Note: Many webhositng services offer free domain registration
with a webhosting package. Many webhosting packages start at
around $15.00 and up per month for a starter website.

Sources
Yahoo Hosting
-http://geocities.yahoo.com/

Let's Review:
-Decide You Want A Professional Name That Gets Attention.
-Select A Name That Describes Your Business.
-Select A Name That Will Be Easy To Find Online.
-Check Availability.
-Register Your Domain With Optional Hosting Package.

After reading this informative article you should have a good
understanding on selecting a Domain Name That Clicks!

--------------------------------------
BB Lee is the editor of SmallBizBits Newsletter.
SmallBizBits will give you the information you need to
start a home based business. Each issue features
original articles, tips, business ideas, downloads,
plus more. http://www.smallbizbitsnews.com

About the Author

BB Lee is a freelance writer and the editor of SmallBizBits News. A free online home based business newsletter packed with info on starting a business from home.

How to make money blogging

2005-06-29T13:21:00.000-07:00

Make Money Blogging by Matt Bacak

You have created a blog and your blog is dedicated to a niche industry. Have you ever thought that the blog could make money for you? We would look here in this article, ways and means, to make money blogging. Lets first have a look at what are the prerequisites for a blog needed to make money:

1. Blog needs to be dedicated to a niche market.
2. Updated regularly.
3. Enough back links (Don't worry for it. Directory submission would be enough to begin with)
4. Good blog host or application (blogger, Xanga or typepad recommended), and
5. High quality articles or news items supported with images.

Get the above criteria in place and Hurrah... You are ready to Make Money Blogging.

Top 5 Ways to Make Money Blogging

Lets now take a look at top 5 ways using which you could make money blogging:

1. Google Adsense
Google Adsense delivers text and image ads to the authorized websites/blogs depending on the content of the website. Small code is required to be pasted at proper locations on a webpage and Google automatically recognizes the page. Google shares the revenue it gets from the advertisers whenever a visitor clicks on these ads.

Google bills advertisers on price per click basis (PPC). Advertisers are required to pay only when any visitor clicks on their ads. They bid against each other for the keywords in order to receive better placement and thus prices for each keyword differ from one another. It is better to choose keywords for your blog which pays high $ per click.

2. Amazon
Amazon Associate program is another important way to make money blogging. The Amazon Associate program gives opportunity to website/blog publishers to promote any product from its inventory by adding a predefined code to their website/blog, which, when clicked by a visitor, takes them to the relevant product page. Once the visitor buys the product, the blog owner will be compensated with a commission.

3. Blogads
You can use Blogads as an effective tool to have a better control over the advertisers in your blogs. You can analyze and compare your profits with any one of your online agencies. Blogads can be simply specified as an advertising service used for the web logs or blogs. From the total money generated by Blogads, it retains 20% of it and the remaining money is paid to you through PayPal or checks.

Alternative Services:

• Crispads is another useful network focused on the blogs. You can put your advertisements in their blogs using Crispads. You can move through their RSS/ATOM feeds that help in generating revenues.
• Tagword – It is similar to Blogads. It makes you select the ads and their price.

Users can place their text-based ads in the site within minutes and the ads will be displayed instantly on the website.

4. Affiliate Programs
Your affiliate programs can help you earn a lot of money for selected products and services. Lot of websites offers you to become affiliate members. These affiliate programs can provide a better reach and an in-depth exposure to the products. The commissions for the sales differ according to the quality of the product, sales and marketing strategy involved. You can gather information related to the commissions by looking into the catalogues of Link Share and Commission junctions.

5. Text Links
Text links has emerged out to be the best form of moneymaking source that you can use instead of cluttering or crowding the page with ads. You don’t have to make these text links prominent within your website. This link can act as an extra value to your site and will also help to promote the rankings of other sites. In most of the cases you will find these text links placed in the bottom of the web pages. The best part of this strategy is that the publishers send and accept links as the market continues to grow.

About the Author

Matt Bacak, The Powerful Promoter and Entrepreneur Magazine e-Biz radio show host, became a "#1 Best Selling Author" in just a few short hours. For more information, visit Bacak's site at http://www.powerfulpromoter.com or sign up for his Powerful Promoting Tips at http://www.promotingtips.com

An effective internet marketing article strategy

2005-06-29T13:19:00.000-07:00

How I submitted my internet marketing articles to only 20 sites but within no time 16,000 other high traffic websites had also posted them by Christopher Kyalo

There is no internet marketing chore that I enjoy more than doing a regular google search to check the viral effect and progress of my online marketing articles. Within a recent short period I saw the number of websites where my articles are listed grow by a staggering 16,000.

The full implications of this is that without me lifting a finger 16,000 more websites, blogs and their pages, with search engine prominence, now contain my articles. This means that even if just one person in the entire month reads only one of my articles in each of those locations, I will end up with a total of 16,000 unique readers per month. And without any more effort on my part.

But for articles to enjoy this kind of magic they must have 3 key ingredients.

An effective internet marketing article will have a good headline
What causes you to click on a link or ad? What attracts your interest to any content online? It is of course a headline. Writing headlines is an art in itself. Those who are good at it, earn a lot of money. Tabloids like the National Enquirer or The Sun in Britain understand the power of a headline because they’ve sold millions of copies of their publications regularly for many years and it all hinges on how effective the main headline is.

I learnt this lesson well in my offline marketing days when a newsletter I used to publish would sell a few hundred copies on one headline and then sell over 300,000 copies with another headline.

On the net, headlines are even more important and when writing articles you should bear this in mind. Apart from taking care of the keywords (with search engines or google adsense ads in mind), your headline should be so enticing that anybody mildly interested in the subject you are covering will want to read it.

In writing this article, this are the headlines I considered and discarded before I ended up with the headline I used. Study them carefully and learn something about internet marketing headlines.

- 3 things an effective internet marketing article must have
- Why my internet marketing articles posted in only 20 sites suddenly appeared in 16,000 other websites shortly after
- Why my internet marketing articles grew from being in only 20 sites to 16,000 within no time
- 3 things an internet marketing article needs to go crazily viral

I would have chosen this last headline listed here, except that more specific headlines are more believable in a World Wide Web that is choked with hype these days.

An effective internet marketing article must contain useful information or tips
Why would somebody bother to take an article and post it at their website or blog? There is only one reason that would cause them to do this. Your article must contain useful and valuable information. Some internet marketers deliberately hold back vital information and refer others to their websites for it. This is a mistake because the reader will judge you from the information they read in your article. If there is little or no information then the assumption is that your website will not be any different and probably has more of the same.

Remember that online there is always too much to do and too many websites to visit. So for anybody to visit your site, they will need to see some really useful and valuable information.

An effective internet marketing article must be well written
Your internet marketing article must be very well written to be read and posted widely. Remember that people on the net are in a hurry and they have the widest choice mankind has ever had in history. So if they have a problem making head or tail of what you are trying to say in your article, with a simple, impatient click of the mouse, they will move elsewhere.

Online writing should be brief, direct and to the point. It also helps a great deal if the article is broken down the way it has been here, with simple points listed in bold.

With a little effort, most people can write reasonably well. But even if you can’t good online writing services are very affordable. In fact the going rates are so dirt cheap that many offline writers used to earning a minimum of $500 for any piece of writing they do, are bitterly complaining. Luckily their complaints haven’t changed anything.

Check this site for details on an excellent experienced online writer who charges only $9 per article.

http://marketingurhomebiz.blogspot.com/2005/06/9-per-article-experienced-writer.html

About the Author

Christopher Kyalo has made money online while using articles as his only marketing tool. Visit the following link to find out the most effective site to post your free article to; http://marketingurhomebiz.blogspot.com/2005/06/revealed-most-effective-internet.html. Visit his blog for more valuable free tips http://big-online-story.blogspot.com

Increase site traffic in simple steps

2005-06-27T13:47:00.000-07:00

How I Increased my site traffic by 75% in 30 days by Syd Johnson

1. Page Title – Google likes a good page name. If you look at the top ten listing for any search term you will see that the name of the page is often more important than the domain name. The page name is the unique factor that will prompt web surfers to click over to your site.

Most people don’t spend their time sifting through the domain name and even the site description. Pick a good page name and it could make the difference in the order of your listing and whether or not you get that click.

2. Page Name – Yahoo seems to heavily favor the long page name route. I have had pages appear in the top ten searches with really long URLs. If the URL matches the exact search phrase that was typed into the search engine, I can usually get my page in the top 10 searches.

3. Content over SEO – Having good site content is a much better strategy than stuffing your pages with keywords. Too many keywords can get you penalized or banned from the search engines. Good site content will keep you in the engines and prompt people to make one way links to your website and internal pages.

4. Be useful – The most popular sites are consistently the ones that offer great tools, tips and advice. Offer free articles, web tools, how to advice, instructions, maps, phone numbers, insider tips etc. These are the things that will make your site sticky. You will become an important resource worthy of a bookmark and possibly backlinks.

5. Add a Blog – Blogs are a good way to get site traffic because your RSS feeds can be distributed all over the web with just a few site listings. You can increase your page rank by listing your website or your blog in the top blog search engines. This gives you another source of free traffic and links.

6. Content Structure – People don’t read on the web, they scan. If you can keep this tip in mind and structure your website accordingly, you will get more visits for longer periods of time.

How do you make your site easy to scan?
•Use subheadings
•Bullets
•Indented text
•Bold text
•Numbered text
•Italics
•Different types of fonts
•Colors
•Small paragraphs etc.

7. Link Freely – Don’t be afraid to link to other websites including your competitors. If you consistently link to websites with a high google pagerank, your page rank will also increase. Google determines your site worth by association. Associate with the best, and soon your website will be one of the best.

8. Get more tips and tools on how to build a website at http://www.2buildawebsite.com

If you use a combination of these techniques on your website or blog, be prepared for a significant increase in site traffic within 30 days.

About the Author

Syd Johnson is the executive editor of http://www.rapidlingo.com This article may be freely distributed as long as there is an active link back to the website.

Ranked on number 1 but no traffic !

2005-06-27T13:37:00.000-07:00

Ranked #1 at Google for "Invisible Entrepreneurs" But No Traffic? by Mike Banks Valentine

copyright © July 14, 2005

I am ranked #1 for that silly phrase at Google. So What?

Here's a secret. You can be ranked #1 at Google for the
phrase "Waterfall Watches" if you put the phrase on your
page 4 times and in metatags twice. How do I know that?
I did it in 2001 and still rank number one in Google for
the phrase in 2005. On another of my sites I rank #1 for
the phrase "Screeching Camels" by simply putting it on
the page once in a comment about silly SEO guarantees.

I'll wager that many phrases you've targeted for your
business are almost as silly and deliver NO traffic to
your pages from the search engines. Don't take that too
personally. Simply look at your traffic statistics to
see what phrases are bringing visitors to your web site.
If your logs show no delivered traffic for keywords you
thought were golden, you've targeted the wrong phrases.

I'm always fascinated when discussions of search engines
focus excessively on ranking of a particular site in one
particular search engine without checking corresponding
statistics about referred traffic delivered to the site
from the targeted keyword phrase. Referred search visits
from engines is not taken into account. Anyone who looks
at their rankings without looking at how much traffic is
referred and DELIVERED to your site through the rankings
is missing the most important part of the story!

When you check your site traffic statistics for where
visitors are coming from and in what numbers, for which
keyword searches and from which search engines, you will
be astonished to see that things you think are important
are sometimes not so important. I've struggled for years
to gain top rankings for "Small Business Ecommerce" and
have achieved #1 at Google #5 at MSN and #13 at Yahoo
(at this writing).

But guess what? Nobody searches for that phrase in
significant enough numbers to deliver any traffic from
it! I'm not saying that this was wasted effort, because
in the over 1000 pages at WebSite101 we have enough
related phrases that the targeted phrase contributes
to the rank of hundreds of related phrases. "Open Source
Ecommerce" gets huge traffic for one single page, ranked
at # 29 in Yahoo, #7 at MSN and #1 in Google (as of this
writing).

But the really interesting thing is that even on phrases
that rank equally well across all three major engines,
Google delivers referred traffic at a rate of 65% compared
to MSN at less than 1% and Yahoo about 5% of all referred
visitor traffic. In NO case does Yahoo or MSN refer any
clickthroughs at higher than 10% of all referred traffic.

Referred traffic being visitors that clicked on your link
from search results or links. This applies both in single
instances for specific keywords and cumulatively for all
referred traffic.

Hear this very clearly - it has nothing to do with ranking!
There are dozens of search phrases that visitors have
searched on all three of those engines that deliver traffic
to my site that I can't find my own site for in the top 100
results at ANY search engine. In every case, Google delivers
more than twice the traffic for every keyword combination
than does MSN or Yahoo!. In many cases, I rank HIGHER on
both Yahoo and MSN for many of those phrases, yet Google
delivers far more referred traffic for those phrases ranked
higher at MSN and Yahoo! Does that make any sense?

If your referred traffic from top rankings at MSN and Yahoo
send you no traffic, why be concerned that you rank well
with either of them? This same scenario has played out
across dozens of client sites I've reviewed traffic
statistics for. No matter how the site is structured,
no matter how many pages they have, no matter what keywords
they are targeting.

Search engine referred traffic from Google is always ALWAYS
2 times higher than the other two and very often as much as
10 times. If we ranked engines, NOT on number of searches
performed, but on how much traffic they refer, then Google
would be more than twice as highly ranked in all cases.

If Google disappeared tomorrow, there would be some
dramatically reduced visitor numbers for ALL sites across
the web. We would, every single one of us, lose over half
of our (organic) search engine referred traffic. Look at
your traffic statistics for natural search engine referred
traffic (not PPC) volume and which keywords are currently
working to deliver that traffic as far more important than
your specific # keyword ranking on those search engines.

Avoid the practice of "Keyword Voodoo" to rank for words
that nobody searches. Google "Keyword Voodoo" and you'll
find me ranked 5 times for that phrase on page one of the
search engine results page. "Reciprocal Linking Turkey"
will give you the same result, showing my article on
several web sites. Each of those does me no good at all
and brings no more search engine referred traffic than does
my number one ranking for ÒInvisible EntrepreneursÓ used
in the title of this article.

Target the wrong keywords and you will become one of those
Invisible Entrepreneurs.

About the Author

Mike Banks Valentine practices ethical search optimization
through content aggregation and creation for your website
Optimizing press releases for keyword density - distributed
online for visibility & more effective link building

Contact Mike at: http://www.seoptimism.com/SEO_Contact.htm

Download Free link popularity software - check inbound links
http://website101.com/download/link-popularity-software.html

Importance of domain name

2005-06-27T13:31:00.000-07:00

Search Engine Optimization - Search Engine Friendly Domain Name by Endar WS

Having your own domain name is now become so important. It is not only representing professional and credibility of your company, but it is also make your url being indexed by search engine much easier.
There is another important role of domain name that being forgot by web masters.
Search engine friendly domain name is influencing in search engine placement. If you do want to get the top in search engine, then name your domain with this kind of domain name:
1) Use domain name that represents prior keyword of your site. This is very important step in optimizing your web site. At least, this step has 2 positive impacts on your site:
# Your domain name will be much easier to be being remembered by visitors, since your domain name represents prior keyword that they want to know.
# You will have good positioning on search engine because url has it's important roles for search engines. This kind of url is also called with url-keyword.
For details about url-keyword, you can read our free guidance in SEO-ing web site.
This kind of url will also influence PR of your site, since another web sites which want to link to you are forced to enter your prior keyword as url in texts-link on their web page.
2) Abbreviate some words with numeric:
Eample: 2 = two
4 = for
This will also makes your url in good positioning on few search engines that sorts url based on initial-numeric domain name.
3) Make your domain name as short as possible. Long domain name will only makes your url difficult to remember and easily being forget by visitors, so this should be avoided. In the opposite, using short url-keyword will make your url memorize-able.
4) Use Popular TLD only as much as you can. The reason why it is recommended is, because popular TLD not only will make it easy to remember, but it also represents credibility of your business.
5) If your url consists more than a single word, then use minus (-) sign as the separator. This will avoid misspelling, mistype and make ease in spelling.

About the Author

Endar WS is a SEO copywriter. Visit his site at http://www.2search-engine-optimization.info for more info about effective search engine optimization that makes your site listed on the top of free search engines.

Importance of effective keywords

2005-06-27T13:23:00.000-07:00

Search Engine Optimization - Create Effective Keywords and be The Champion. by Endar WS

So many web masters say that if you want your web site to be seen on the top of free search engines then optimize it prior to submission to search engines. Actually, the statement is not absolutely true. Getting listed on the top of free search engines is now become more and more difficult. Optimizing web page with keywords is just one of the first steps to get higher rank on search engines. So, what is the problem? The problem is, there are too much big-competitors using the same keywords with your keywords site. Using the same keywords that is also being used by thousands of competitors will cause it too competitive and it does very difficult to get good positioning on search engines. I would rather use the keywords with 2 hundreds of competitors without eliminating it's effectiveness than using the keywords with thousands of competitors. It will much decrease competitors and I have much bigger possibility to get listed on the top of free search engines. The question is to determine it? OK, here's the secret:
1) List the keywords you that want it as keywords on your site. Use keywords that describes your business only. Use 2 or 3 phrases of keywords. Why?
# Using a single word of keywords affects too competitive and less generate targeted and potential visitors. In contrast, using phrases keywords will generate much targeted visitors and also decrease the number of competitors.
# The statistical show, most netters type 2or 3 phrases than single word of keywords.
2) Find out related keywords and determine the popularity of each keywords. Simply, visit wordtracker.com for free trial. Wordtracker is an online keywords generator. You might want to try good-keyword too. Good-keyword is a software that is utilized to get information of how many web pages that use certain keyword. You can download it for free from goodkeyword.
3) Find out the number of competitors. What I mean with competitors is sites that also use the same keywords with yours. Go to search engine like google or altavista, and then type keywords you want to use. The number of competitors will appear as a part of their search results.
4) Determine Keywords Effectiveness. Simply, divide keyword's popularity with number of competitors. Then, short the list. The higher, the better. Use these in meta keyword tag, start from the biggest keywords effectiveness value to the smallest value.
5) Take the top 2 to be optimized on your site. I recommend you to optimize only the top 2 because using more than 2 keywords to be optimized on your web page will make your site bias from it's main theme.
6) Please not that when optimizing your web site, avoid too much repeating keywords in your page that makes impressions on dissonant and repeating. Determine keyword density for your site. This keyword density may not exceed than 5%, otherwise, search engines may assume it as spam and your url won't be indexed.

About the Author

Things you need to know about SEO freelancers

2005-06-27T13:09:00.000-07:00

Beware of Fake SEO consultants. by Ashish Thakkar

Some important facts you need to know before you choose your Search engine optimization company or an SEO specialist.

=>If a Search engine optimization firm has guaranteed you number 1 position on Google, number 1 Yahoo listing, Top Msn ranking or any other top search engine position then just stop there.Either it is a Fake Seo specialist or an individual calling himself a representative of an seo company who will extract hundreds and thousands of dollars out of you and leave you with a Free for all (FFA) , search engine submission report or get you on a number 1 page ranking for a particular keyword which no surfer will ever take the effort to type in. It is very imporant to stay away from such SEO companies that do tricks which might get your site banned on search engines. People everywhere scramble from gimmick to gimmick , trick to trick to get to number 1 position for a general search term and sometimes they even manage to do that – but for how long ?.One small change at Google and they are back on page number four, rank number 44. It is therefore important to follow traditional SEO tweaks along with new and genuine techniques for website promotion like fresh content for your web or using Rss and blogs.

=>Do not do Doorway tricks or Spamming to get a high rank on search engines like Google.

Google Quality Guidelines :

Avoid hidden text or hidden links.

Don't employ cloaking or sneaky redirects.

Don't send automated queries to Google.

Don't load pages with irrelevant words.

Don't create multiple pages, subdomains, or domains with substantially duplicate content.

Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content.

Dont use fancy features such as JavaScript, cookies, session IDs, frames, DHTML, or Flash.

Keep the links on a given page to a reasonable number (fewer than 100).

=>It is impossible to guarantee rankings."No one can guarantee a number 1 ranking on Google - Beware of SEO companies that claim to guarantee rankings, or that claim a special type of relationship with Google or other search engines. Also note that there is no priority submit for Google.com.In fact, the only way to submit a site to Google directly is by using the page at Google.

=>Submit only once.Your Site Needs to Be Continually Resubmitted to Get On top and Stay On the Search Engines is not true.Continually submitting to search engines will not help you in any way. It is also important to tweak your Webpage and meta tags.If you think meta tags are old then think again.If you want a decent ranking on the new MSN it is important that you give attention to your webpage meta tags.

For more information on our website promotion software and services checkout Jvw Search engine promotion and optimization page here.

About the Author

Ashish Thakkar is an Internet marketing consultant and an SEO Specialist.
He provides training and guidance on Website promotion and email marketing to individuals and top executives.Most of his Web marketing and promotion softwares are available at
http://www.jvwinc.com/internet.html .

Tips on improving your website ranking

2005-06-27T13:02:00.000-07:00

How to improve your websites search engine rankings by Jonathan White

One of your main goals when building a site is to receive a lot of traffic so that you can make some reasonable money out of your website. One of the main and best ways of getting more traffic to your site is for you to do some seo (search engine optimization).

There are many things involved when doing seo for your website. Some of these include the following:

Designing your website
This is a very important thing to consider when doing seo. This is because the better your site is optimised for the major search engines, the better your chance will be of you getting an improved ranking for your chosen keywords within the major search engines. To optimise your site you will need to use metatags, which contains your chosen keywords. You will also need to design your site so that it is not just full of images.

You will need to add some good quality content to your web pages in the form of text. When writing text/information for your web pages you must consider using your chosen keywords throughout the content so that it has a good keyword density for your chosen keywords. It would probably be best to aim for a keyword density of around 7% - 9%. If you have a keyword density any higher than this, then the search engines may penalize you for spamming their search engines with your chosen keywords.

The navigation of your site is also very important as when people arrive at your site you will want them to easily be able to navigate through your sites content. If they can’t do this then they may leave your site and go to another one, which could even be one of your competitors.

Link Popularity
Link popularity is very important in making your website rankings improve. This is because the more sites that link to your site the more important your site looks to the major search engines. But when getting sites to link to yours it is best to make sure that your link is on a page of a site that is based on the same topic as your site. Doing it this way will benefit your site much better than you having your links on pages of other sites that has topics that have nothing to do with your sites topic.

So you are probably now wondering how you can get sites linking back to your site. Well there are many ways of doing this. Some of these include the following:

1. Doing link exchanges
Doing link exchanges with other sites is a good way to increase your sites link popularity.

2. Writing reprint articles and submitting them to article directories
Writing reprint articles that is on the same topic as your site and then submitting them to free reprint article submission sites is one of the best ways for you to increase your link popularity plus visitors. This is because you are writing an article about your sites topic and then you are placing your sites link in the authors’ resource box, which then means that your link will be on the same page as information about the same topic as your site. Placing your sites link in your articles also means that it is a one-way link, which is an advantage to link exchanges.

Some article directories have so many articles that they also include an article achieve so that your article can stay in view of the major search engines for some time and also so that you can easily navigate the articles more quickly by using the achieve. For example, the articles directory at: http://www.simplysearch4it.com/article/articledir.php has an article achieve at: http://articles.simplysearch4it.com , which lists all of the articles listed within the SimplySearch4it! database in an easy to navigate and read format.

3. Using forums and including your sites link in your signature
Using some forums will increase your sites link popularity, but using these is not as good as using some other forms of getting links to your site. This is because some forums use some sort of redirect so that the search engines can’t see your link in the forum.

4. Adding your sites link to free to submit general and specialty web directories
This is a slow, but good way of increasing your sites link popularity and also increasing your sites visitors. This is because many web directories have good rankings within the major search engines, which means that your site will also benefit from it.

5. Writing press releases
This is a very good way to increase your sites traffic and link popularity. As longs as you can write a good press release you should see a good increase in your websites traffic and link popularity.

About the Author

Jonathan White has been involved in online marketing for over three years now and is the Webmaster of http://www.simplysearch4it.com where he also operates a large free to play online games directory at http://games.simplysearch4it.com

10 hot tips by a search engine optimizer

2005-06-27T12:55:00.000-07:00

10 Ways to Make Sure Your SEO Goes Out of its Way for You by By Michael Murray, VP of Fathom SEO

If they want to have success, companies should do everything they can to ensure that their SEO firm doesn’t provide lousy service. Here are 10 tips to keep in mind:

1. Be realistic.
Don’t waste your time or the SEO firm’s expertise by arguing about broad search terms. Don’t say you want to be in the Top 10 for “e-commerce.” The SEO firm should ask: “E-commerce and what else? E-commerce consultants? Please be specific.”

2. Think long-term.
If you can’t help yourself and you want broad search terms, such as “toys,” think through what it may take to pull that off. Variations on your favorite term may be best in the short term. If you start looking a year or two out, then make sure there aren’t site design, programming and link popularity flaws.

3. Be open with log files.
Don’t shield log files from the SEO firm. Admit if your web analytics capability is poor. How can the SEO firm do a good job if your host company can’t provide decent statistics, such as the number of visitors from search engines and the actual search terms they use?

4. Change text.
If an SEO firm wants to change text, give the consultant lots of room. If a graphic can be modified so the words appear as text, be open-minded about the change. Chances are, it won’t hurt the overall look of the web site. SEO professionals grit their teeth when clients say they want rankings and then resist change.

5. Don’t sit on recommendations.
You may end up discouraging the SEO firm you’re paying if you hire them and then fail to review their suggestions.

6. Reply to e-mails, voicemails and other communications.
If an SEO firm contacts you, especially for a scheduled meeting, make a point to return the e-mail or call. Really, it’s a good idea to be available for strategic conference calls.

7. Stick to the program.
Don’t ask the SEO firm to optimize the web site and then expect them to provide Pay-Per-Click (PPC) guidance as well. If you can’t handle PPC on your own, pay the experts.

8. Keep statistics in perspective.
With many search terms and engines, it’s always going to be possible for some keywords not to rank. Don’t get hung up on what search terms didn’t pop in the Top 30. Focus on your traffic growth and conversions.

9. Know your limits.
SEO firms appreciate informed clients – to a limit. Read the articles. Pick up an SEO book. Keep up with the news. But don’t hire an SEO expert and then tell them you’re an SEO expert. For example, you may be excited to learn about all of the SEO devices that could be at your disposal. Don’t blame the SEO firm for failing to use them all at once. Measured, gradual changes are best.

10. Take your company name out of title tags.
Do yourself a favor and make title tags available for search terms, not your long company name. Only keep it if it’s short and useful from a title tag proximity and density standpoint.

About the Author

Michael Murray is vice president of Fathom SEO, a Cleveland, Ohio-based search engine optimization (SEO) firm. He authored the “U.S. Manufacturers Resist Natural Search Engine Optimization” study and white paper, “Search Engine Marketing: Get in the Game.” michael@fathomseo.com

Increase your website traffic

2005-06-27T12:54:00.000-07:00

Website Traffic Generation…7 great ways to increase your web site traffic. by Terry Till

We all know that the secret to success on the Internet is getting your website noticed and producing massive amounts of unique traffic.
Even better still is producing this traffic on a consistent basis and for free.
So how do we go about this task and what is the magic formula that will do this for us on a constant and ongoing basis.

Here are my 7 tips that will certainly in crease your website traffic flow and also increase your websites revenue potential.

1)If you think logically about the internet there are millions of websites and pages available and so you have very little chance of getting significant amounts of traffic if you only have one web page online, so in order to take the first step to gaining more traffic you must produce more websites and more web pages on subjects that are of interest to the general internet viewing public.

2)Having decided to produce more websites and web pages it is of the utmost importance that you research your subjects and look for the niche areas of interest that give you a better than fighting chance of getting your websites listed in the top few listings of the major search engines, These listing are the key to where your free traffic will come from.

3)“Content is king” and so always aim to provide fresh content that is of interest to your visitors and of even more importance ensure that the contents you provide is regularly updated, certainly on a weekly basis or better still on a daily basis.

4)Make sure that your web pages are keyword rich regarding the subject matter that you are aiming to attract your potential visitors. Analyse your web pages and ensure that your pages have a keyword density of around the 5 to 10 percent mark.

5)Do not populate your web pages with too many advertising or affiliate banners links etc as this will destroy the image of your web page as a truly informative page and give the impression of just an advertising billboard, which will certainly turn off a lot of your visitors.

6)If you are trying to monetize your web pages with adsense or some similar program experiment with the placing of such adverts. Top centre just below the header and before your body text is usually the optimum position.

7)If you produce different websites and web pages track the activity each one produces and then try to produce further sites that mirror to some degree the most successful sites, certainly this will lead to your optimum success online.

I hope that these tips will be of help to you and your online success.

About the Author

Want to get more free traffic to your website, learn how!

Search engine optimization training

2005-06-27T12:48:00.000-07:00

SEO Training - Avoid making this costly mistake! by Joe Duchesne

SEO training can be overwhelming. There are literally hundreds of factors that go into search engine ranking on today's major search engines like Google, Yahoo and MSN. When designing a web site or a web page for high search engine ranking,avoid making this one mistake that alone could prevent you from achieving a top ten ranking on your target keywords. What is this one costly mistake? Read on to find out.

Build your site on a good foundation

Your web site structure is the foundation to high search engine ranking. If you build your website with the wrong structure, anything else you do to promote your web site will be crippled from the start. The most costly mistake you could do to cripple your SEO efforts is to build your web site using frames.

Using Frames makes your job so much harder

Using frames on your site makes it much more difficult to achieve high search engine ranking. Does it make it impossible? No, but it does make it much more difficult. With all the competition already our there for achieving high search engine rankings on competitive keywords, why would you want to make your work harder than it has to be?

How do frames prevent high rankings?

If you go to any web site that has frames, right click anywhere on the page, and choose 'view source', you'll notice that the HTML that comes up has nothing to do with the text on the page. The main frameset usually calls the other frames for content and doesn't contain much relevant content on its own. At best, this hurts the importance placed on your target keywords (known as keyword prominence) and at worst, it prevents your real text from even being seen by the search engine. Either way, these effects are undesirable.

"I have to use frames, is there no hope?"

If you have to use frames, you will want to make sure that your main frameset page is optimized for your target keywords. Make sure it has a relevant title, meta keyword and meta description and that is contains at least a little text on the topic of the keyword.

Avoid frames at all cost

The disadvantages of using frames for your web site greatly outweigh any perceived advantage for easier navigation or any desired design effect. I would recommend that you avoid using frames at all costs.

About the Author

Joe Duchesne is a partner in a web hosting business http://www.yowlingbuilder.com that specializes in offering an easy to use web site builder that even a beginner to the internet can use to create a professional looking web site. Reprint freely as long as my links in this resource box are live.

Importance of designing in search engine optimization

2005-06-27T12:33:00.000-07:00

Designing Your Web Site to Maximize Traffic by Brendon Turner

Designing your site to maximize traffic from the search engines is not a difficult task but it does require you to think ahead and plan your SEO strategy carefully. If you have not yet built your web site and are still in the initial planning stages then you may have an easier time of it. If you already have an existing web site, then you may need to take the time to read up on these SEO strategies and make some changes to incorporate them into your web site.

I will discuss 13 ways in which you can improve on your existing web site or boost a brand new web site into the stratosphere of high rankings. These are NOT SEO tricks but rather tried, tested, ethical and true methods that we know to work effectively. We all know that in reality there are no real SEO tricks. True success is achieved through hard work, research and implementation of a thorough and complete SEO strategy.

Without further ado here is a checklist of important items to consider and implement into your SEO strategy.

Using Javascript or Other Unspiderable Code

If you intend to use Javascript on your web page it is best to use it sparingly or not at all. Search engine spiders cannot read Javascript and it is possible that along with ignoring it when they come across it on your page, they may also get hung up on it if you are using a lot of it. If you really need to use Javascript you can safely use it by putting the code into a separate JS file and calling it with a single line of code which you place between your <head> and </head> tags within your web page. The code used to include your JS file looks like this:

Using Style Guidelines Effectively

If you are using CSS style commands, do not include them within your actual web page source code. You don't want search engine spiders to have to wade through 100 lines of unreadable code before they reach your actual content. Instead, place your style guidelines into a separate CSS file and call them with a single line of code from within your <head> and </head> tags by using the following code:

<link rel="stylesheet" href="replace-with-style-file-name.css">

Primary Keyword Layout

Examine your web site from a source code point of view and ensure that your primary keywords or phrases will be spidered first. When search engine spiders read your page they read the source code just like we would read a book from left to right - top to bottom. We know that search engines place higher relevancy on keywords and phrases which appear closer to the top of a page so it stands to reason that if you've got a large table full of graphics appearing at the top of your source code before your primary keywords, then you can achieve higher rankings by adjusting your layout and placing a well written search engine optimized paragraph above that table full of graphics.

Spiderable Text Present on Each Page

Many times I have seen some very pretty web sites, but their chances of ranking high for any relevant keywords have been dashed by the use of only graphics and very little or no text on the pages. It is very important to your SEO strategy that you make sure that you've taken the time to write some quality textual content for your pages. Don't write nonsensical text filled with blatant sp@m. Instead, take a few extra minutes and write 4-5 quality paragraphs which clearly explain the theme of your site and the particular page you’re writing for.

Proper Use of robots.txt File

On several occasions I have performed an analysis of a client's web site only to discover that they had inadvertently blocked spider access to their web site by incorrectly formatting their robots.txt file. It is critical that you know what you're doing when you use a robots.txt file. If you are unsure of the correct syntax when modifying or creating a robots.txt file, I recommend you not use a robots.txt file at all. This may sound counterproductive, but it's better to be safe than sorry. Accidentally blocking the spiders can result in a loss of all your rankings. It would almost be like starting over again to repair the damage. For help on correctly formatting your robots.txt file, visit robotstxt.org.

Dead Links and 404 Errors

If you are not checking for broken links on your web site, then you should start immediately and make this a part of your SEO strategy. You can never be 100% sure of your link integrity, especially when your site has 100, or more, pages. Aside from losing potential customers into a vortex of 404 errors, you risk more than that from a search engine perspective. When a search engine spider visits your web site and finds broken links, the impression left is that your site is not regularly maintained and updated. Not much is known about how the engines view this, but your crawl status may be assigned a low priority by visiting search engine spiders. In other words, the spiders may not visit your site as frequently as they visit sites with 100% link integrity. So make sure you download some link checking software and begin a regular schedule of verifying your link structure.

Using Images For Primary Navigation Links

Many webmasters like to use fancy looking navigation links but, in doing so, they fail to establish a theme for their sites. For instance, using a graphical link back to your home page does not tell the search engine spiders what that link is about unless the spider actually visits that page. If you use optimized ALT text on that graphical home page link, then that would be a step in the right direction. But to maximize the effect and clearly define the theme of your web site, you need to use a text link that has your primary keyword or phrase within the link text. This is called Link Reputation.

Home, Site Map and Contact Page Links

The Home, Site Map and Contact pages are your site's primary pages and should be your SEO strategy top priority. It is essential that these pages be spidered and exposed to your site visitors. To ensure that they are spidered, place links to them near the top of your source code on every page of your web site. Your home page is, of course, the main entrance to your web site so you want that to be the focal point in the search engines. Your site map page should (if properly optimized) have links to all of your sub pages and use primary keywords belonging to each sub page within the link text pointing to those sub pages. Your contact page is just as important because it's used by visitors who have questions or who wish to order products and services.

Redirected Pages

When a web page has outlived its usefulness, webmasters will, on occasion, redirect visitors hitting that page to another page. Search engine spiders, however, take a dim view of page redirects. If you change the content of your site and find that you have no further use for a page, do not place a redirect on that page. Instead, remove the outdated content and replace it with something relevant. Include a text link to your home page or to a new replacement page. When you remove a page or place a redirect on an outdated page, you're cheating yourself out of better rankings and search engine traffic. Moreover, using page redirects can result in the removal of your site listing in search engine databases with a consequent loss of revenue.

Excessively Small Type Font Sizes

Text in a font smaller than font size 2 is normally reserved for copyright information and the legal jargon often seen at the bottom of web pages. Use font size 2, or greater, for the majority of text on your page. Font size is a major factor in SEO strategy because the font size used defines the relevancy a search engine spider assigns to the content it finds on your page. An example of this would be the text within heading tags (H1 through to H6). Text surrounded with H1 tags has a higher relevancy placed on it than text surrounded with H6 tags. Visit the w3.org website for a better understanding of how on-page text is viewed by search engine spiders with regard to importance and relevancy. Search engine spiders tend to follow the W3 HTML standard.

Hidden Text, Door Way Pages and Other Tricks

Nowadays search engines are pretty smart and trying to trick them is not a wise course of action. Take some time to stop and examine your approach before proceeding with your SEO strategy. The rule of thumb is that if it looks like spam or could be perceived as spam by the search engines, then it probably is spam. The last thing you need is for a competitor to report unethical SEO tactics to the search engines. Such tactics could result in a loss of existing site listings as well as a ban on future submissions. So, to ensure the longevity of your online business, stay away from any technique that looks unethical.

Using HTML Frames

In short, don't. Frames are not very search engine friendly because search engines cannot read a framed source document that tells your browser to load more than one page in your browser window at the same time. Thus, achieving a high PageRank on your home page is difficult. Frames also make it hard for search engine spiders to find all of your sub pages.

Non-Spider-Friendly URL's

If the URL's for your web site contain characters such as &, $, =, %, etc., that is they are dynamic in nature, then search engine spiders may not be able to read them. And, if they can't be read, then the search engine spiders won't be able to follow them to index your pages. However, there are solutions available to fix this problem. For example, webmasters who have sites hosted on servers with Unix operating systems can use Apache mod_rewrite to rewrite URL's that contain a session ID, or other nasty characters, into search engine spider friendly URL's.

SEO, of course, is not just limited to the 13 areas covered in this article, but if you apply the SEO strategies outlined in these 13 areas to your web site, you will find that your site rankings and traffic improve dramatically.

About the Author

Brendon Turner is a certified search engine optimization specialist with 8 years experience as a Senior SEO Consultant. Brendon also maintains ProfitGazette.com, a progressive weekly edition of real-world online marketing business tactics that work!

Factors in determining YOUR website ranking

2005-06-27T12:31:00.000-07:00

The Factors that Play a Role in Your Web Site’s Ranking by Courtney Heard

Have you ever had a proposal, estimate or quote for search engine optimization work and wondered what goes into the pricing? What makes one site need more work than another? Why do some sites increase rankings faster than others? Why do some sites get more traffic from their top page ranking than yours?

There are so many aspects of a web site that can decrease or boost your search engine rankings. Each web site is as unique as DNA and as such, will react differently to different marketing treatments.

What are these different factors that go into your web site’s ranking? Here is a list of the most important aspects:

1. The State of Your Site Prior to the Optimization - Your web site can have many different attributes that contribute to it’s ability to rank well or not so well. Your site’s PageRank for example, if your PR is a 0/10 or 1/10, it’s going to take a lot longer and a lot more work to get your site ranking well. If your site is poorly designed, contains frames or is written entirely in Flash, a lot of work will be required to redesign your site so that it is search engine friendly. If your site has very few incoming links, a fair amount of link development will have to be done in order for you to see the rankings and traffic you’re after. A web site that has been around for a while and developed it’s PageRank, has a search engine friendly design and obtains links on a frequent basis, will be able to reach top positions much faster than other sites, once an optimization campaign is under way.

2. The Keywords You Are Targeting - Some keywords are less competitive than others. If you search Google for a keyword or keyword phrase, you’ll see at the top of the results how many web pages are listed in those results. That is the amount of web sites that are competing with yours to reach top page placement for that keyword or keyword phrase. For example, the keyword phrase “web design” has approximately 303 million web pages listed in the results, whereas if you search for my name in quotations, “courtney heard”, you will see that there are only 508 web pages listed in the results. It is therefore, much easier to rank well for the keywords “courtney heard” than is is for web design. This is why you must choose keywords wisely. With tools such as wordtracker.com, you can find out approximately how many searches are performed for a given keyword or keyword phrase. The more competitive those keywords are, the higher the cost will be to optimize your web site and the longer the optimization will take.

3. The Size of Your Target Market - If your site is targeting a global market, it will take a lot more effort to reach the top ten search results than if your site is targeting a regional market. It also depends on what sort of market you’re targeting. If your site sells a product that only a small group of people will be interested in purchasing, your site will be optimized easier than if the product or service appealed to the global population. For instance, the keyword phrase “real estate” will require a lot more effort to reach top page placement for than “real estate canada” and even “real estate vancouver”.

4. Competitor Sites’ SEO Campaigns - You might find that once your optimization campaign is under way , your site jumps and slips and jumps and slips several times. This can be due to many things, but the one we’ll look at is your competitor’s sites SEO campaigns. If your competitors are aggressively optimizing their own sites for search engines, they can also be achieving new rankings and displacing your site. This brings us to our 5th and final point...

5. Your Own SEO and Link Development Campaign - Your own link development and SEO campaign should be thorough, covering all the aspects of a well optimized site and utilising all your resources for obtaining incoming links. If your SEO campaign isn’t approached properly, your competitors can surpass you in the rankings easily. You must be aware of your competition and adjust your efforts accordingly.

As you can see, there are many, many things that make your site unique in the services it requires. Some sites can reach top page placement by just changing a title tag, while others wait 6 months to even be listed on Google. The bottom line is, educate yourself, ask questions, choose the right SEO company and be patient. In time, your top page placement will come.

About the Author

Courtney Heard is the founder of Abalone Designs, an Internet Marketing and SEO company in Vancouver, Canada. She has been involved in web development and marketing since 1995 and has helped start several businesses since then in the Vancouver area. More of Courtney's articles are available at Abalone's Resource Library.

The basics and importance of search engine optimization

2005-06-27T12:24:00.000-07:00

Search Engine Optimization :: The Basics and Why Websites Need It by Ashley Russell

We all know that the most targeted traffic we can get for our websites is from search engines. If you have a little patience and time to set websites the right way you can have a great source of excellent traffic and, best of all, you get it for free.

I will outline first in this article the basics that you have to know to get started with the optimization the right way and, if you read it carefully, you will find out how to be one step ahead the majority.

If you want to have a complete optimized site you have to take care of both on-site and off-site optimization. I will first outline the basics of on-site optimization.

Title Of The Page
The title of the page is one of the most important elements of on-site optimization. Your title must contain your main keyphrase of the page,also make sure that the title describes exactly what the page is about.

Meta Description Tag
The meta description tag usually consists of 160 to 180 characters including spaces. You have to make sure that it describes what the page is about and, because it will appear as a description of your page in serps, you have to write it in a way to make the readers interested in your site. But also don't forget to include the main keyphrases in it.

Meta Keywords Tag
For some meta enabled search engines, the meta keywords tag used to be one of the most important factor after title and description. In the meta description tag include the keywords and keyphrases from your title, description and some other important keywords but try not to exceed 20 words.

Heading Tag
Each page should contain at least one heading tag. You have to place it at the top of the page and should contain your primary keywords/keyphrases. Make sure that all the heading tags are relevant to the content of the page.

Alt Tag
When you place your cursor over an image a text will popup. This text is the alt text. Try not to stuff keywords or keyphrases in it. Make sure it will describe the image and will include your main keywords/keyphrases.

Content Of The Page
Along with the title, the content weights heavily for all major search engines. You will have to write it to grab users attention and include all your keywords and keyphrases in it in a balanced way. A good thing you can do for your site is to add at least a new page each week to give users a reason to visit your site again.

If you will build all your pages accordingly to all this basic tips, from the off-site optimization point of view, your pages will be optimized the way they should.

Although some engines still pay attention to the on-site optimization, what you need to do to achieve high rankings is a great link building campaign, also known as off-site optimization.

We all know the importance of inbound links for high rankings, but search engines algorithms evolved so much that it's not only important the number of links. Algorithms will take in consideration many other factors such as if the link your site receive it's an one way link or reciprocal link.

Almost all webmasters have only campaigns to build as many reciprocal links, which is wrong, because search engines recognizes them and gives them very little importance.

If you want to be one big step ahead of your competition you have to build as many one way links as you can. One way links have a very big impact on rankings. The algos will analyze the page from which you receive the link too. The best links you can create are from pages that are themselves optimized for your keywords/keyphrases.

The best and easy way to do this is writing and submitting optimized topical articles to articles banks over the Internet. Along with your article, you will include a short bio about yourself where you can place your website URL.

There are many places, like goarticles.com , where you can submit your articles in order to create many one way links with only one article. If you will write and submit one article per week you will have a great link building campaign for your site.

Because 42% to 86% of websites are found through search engines and there are over 300 million searches carried out per day, every day your website needs a good search engine optimization. If you will apply all the things I've outlined in this article, you just can't fail.

About the Author

Web Site Search Engine Optimisation - Guaranteed Results! Need Top Ten Rankings in All Major Search Engines? Visit us at http://www.worcesterecs.com

Importance of keywords in search engine optimization

2005-06-27T12:12:00.000-07:00

Keywords and SEO. The facts. by Joe Balestrino

Search Engine Optimization (SEO) is essential for the success of almost every website. The majority of traffic to websites is brought in by search engines. Keywords are an important part of SEO. Unfortunately, many website owners overdo it. Keywords are one of the most important tools in ranking high on search engines. Abuse them and you will suffer the consequences.

Many novices read about places to add keywords, such as ALT tags, anchors and other areas. While these are meant to be used if you want to help boost your keywords, they should be relevant to the image or the place where you are linking. Many people try to stuff keywords into every possible place. There is no benefit whatsoever in doing this.

As a general rule, I would say you can optimize one page with 3 keywords or phrases. I would recommend starting with one or two. Depending on who you talk to, your percentage of keywords in your text should be between three and five percent of the total content on the site. I have seen site tops with percentages as high as ten. There are some free online tools that can tell you the percentage of each word on your site. This one is http://www.googlerankings.com/ultimate_seo_tool.php
This tool will also show under which of those words your site comes up on.

One huge mistake I see all the time is repeated keywords in the keyword tag. Here is an example: shoes, brown shoes, blue shoes, and red shoes. There are two things wrong here, Do you know what it is? First, of all, the use of the word “and” is not needed. This is called a stop word. Search engines ignore these type of words. Some common stop words are and, the, because, this, that and there. The second thing wrong with the keywords is the word “shoes”. It is repeated four times. You do not need to repeat shoes. The corrected keywords should read; shoes, brown, blue, red. The search engine will know you are offering shoes and will match the color with the word shoe. Repeating “shoes” will just penalize your site.

One final tip on using keywords. Make sure you use your top keywords in the TITLE of your site as well as in the description tag. Do not load the title with keywords. These are the first places the engines will scan. Your description tag is usual what is displayed on search engines when relevant keywords are typed in. So, be sure they are there. Do not just type in key word phrases. No one will know what your site is about. What is the point of coming up in rank if no one understand the description.

About the Author

For more information on SEO visit http://mr-seo.blogspot.com
Or, http://mrseonewz.blogspot.com/ for the latest on SEO news. For a free web site evaluation visit http://www.mr-seo.com
Joe is also a merger-partner of Web Presence, a full-service web design firm exclusively serving small businesses nationwide. Visit his web site at: http://www.jnb-design.com